High-Quality Fishing Tackle
Design and Manufacturer
in Japan.


A slightly fat, small minnow. It is heavier than it looks, but it can easily be casted by beginners. For emphasis on response, a fixed weight has been adopted. With a dead slow, it firmly grabs water and swims well. Furthermore, it is excellent in high-speed stability and it can be used for fishing methods that induce reaction bites by fast retrieve. The action is a high pitch wobble roll. You can make a compact silhouette and let fish imagine insects struggling on the surface of the water. If you add a twitch, it floats while kicking back slightly after submerging, so you can explore slowly using a small retrieve distance. A lure that can catch fish slowly and quickly, over a wide field of shallow area with a small body.

The Light Magic is fully explained in this short lure clinic video. Lure designer and product manager Bretto Wilson tells us how.

Lure Specs

Size Weight Type Range Hook Quantity Price
37mm 2.8g Floating - #6(Single) - ¥1,000

(Price does not include tax)

Line Up

  1. ALB

  2. BRP

  3. CLR

  4. CSD

  5. KUC

  6. OLP

  7. RPK

  8. SKD