Jackson started on early days of Japanese Lure Fishing, and launched “Cheiron” the first fishing rod specialized for Seabass fishing in Japan “Athlete” was challengingly released several years later, which added “rolling action” where the main stream of lure action was “wobbling” It was a great success and followed by “NyoroNyoro” “Pintail” “Rogos” “Artoron”. All these are innovative action or device lures. Spreading fishing world, evolving joy of fishing. Creating a fishing tool ever. Unconventional fruitful ideas, A progressive spirit without fearing risks. Jackson “Syugi” “Spirits of Jackson” is solidly taken over this rear.